Its main feature was the YouTube Rewind Button flag, with which YouTubers and other notable personalities run throughout the video. The video was not structured around songs, as in previous years, with more Internet memes and trends used alongside the music. Over 10 songs were mashed-up by DJ Earworm for the video. It was again created and produced by YouTube and Portal A Interactive. On December 9, 2014, YouTube Rewind: Turn Down for 2014, referencing DJ Snake and Lil Jon's " Turn Down for What", was released. Nothing is more powerful than a video whose time is 2012." and a string instrument sound, resembling the introduction of Kony 2012, a viral documentary film aired earlier that year. It starts with the text "Nothing is more powerful than a video whose time has come. It was created and produced by YouTube and Seedwell. Rewind YouTube Style 2012, referencing Psy's " Gangnam Style", was released on December 17, 2012. In 2012, YouTube's Rewind videos changed to featuring several popular YouTubers the most popular music videos, and videos breaking news and internet memes from the year. Like in 2010, it featured another top ten most popular videos of the year on YouTube. ![]() It was created and produced by YouTube and Portal A Interactive, and features Rebecca Black, whose music video of her song " Friday" had gone viral in March of that year, as the host. On December 20, 2011, YouTube Rewind 2011 was uploaded. It was uploaded on two channels: YouTube Trends on the first day, and YouTube Spotlight on the second. On December 13, 2010, the first YouTube Rewind was uploaded, titled 2010 YouTube Rewind: Year in Review and featured the top ten most popular videos of the year on YouTube. From 2011 onwards, the Rewind videos have only been uploaded to the YouTube Spotlight channel, now known as just YouTube, with additional behind-the-scenes content. In 2010, YouTube began creating and producing Rewind videos with the help of Seedwell and Portal A Interactive. The first Rewind was created by YouTube in 2010 and featured a list of the 50 most popular YouTube videos of that year. Rewind did not return for 2020 due to the COVID-19 pandemic, and YouTube announced the following year that the series would be discontinued. The next installment, YouTube Rewind 2019: For the Record, also had a poor reception from viewers. The 2018 installment of the series, YouTube Rewind 2018: Everyone Controls Rewind, was received negatively by critics, YouTubers and viewers alike, garnering over 10 million dislikes in its first two weeks, and becoming the most disliked video of all time on YouTube. The series' annual installments were uploaded onto YouTube's official channel. Each year, the number of YouTube personalities featured increased. The videos were an overview and a recap of each year's viral videos, events, trends, and music. Here’s a fun experiment – share the highlights of your recap in the comments below once you receive it, including the artist, album, and playlist you’ve listened to the most, and the largest amount of time you’ve listened to a specific song! In other words, which song “wore out your play button” this year? Mine would have to be a toss-up between Thousand Foot Krutch, Skillet, Switchfoot, Utada, and Twenty One Pilots.YouTube Rewind (stylized as YouTube ЯEWIND) was an annual video series produced and created by YouTube and Portal A Interactive. I don’t have the feature yet, and it’s likely still rolling out across the board, so you can expect a bit of a wait if you’re not seeing it yet. This could be due to the increased focus on giving free background listening to all users and boosting awareness of additional benefits like video for paying subscribers. It’s interesting to see the company include visual media here because while it’s always been a part of Youtube Music, it’s never really been emphasized. The rest of the recap shares which song you’ve “worn out the play button on”, how many songs, and what artist you’ve discovered outside of those favorites, and even a segment on how many minutes of video you’ve watched. In addition to getting a share button here, you’re also given a download icon, so you can listen to the best music you’ve ever heard (literally) offline using Youtube Music’s offline mixtape feature.
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